Beacon Scholars Personal Brand 3 Seminar - March 2023

The second e-Seminar in 'Seminar Series 3' was held for Senior Beacon Scholars on Saturday 18 March 2023.

Personal Brand 3 built on both the general concepts covered in Personal Brand 1; and on the ideas explored in Personal Brand 2 for proactively using LinkedIn to network, develop, and seek career opportunities. Personal Brand 3 took these ideas further by exploring Authenticity: understanding oneself and how we communicate and interact with others; and how to manage micro-stress triggers that generate uncomfortable feelings and pressures that can challenge one's authenticity.

Questions that may surface when dealing with authenticity:

  • Who are you and how do you do things?
  • Who are you becoming, where are you going, and how do you get there?
  • What are your values, ethics, and beliefs and how do these relate to your authenticity?
  • How does your authenticity fit into your Personal Brand and Leadership?
  • How does it fit into Beacon Changemaker and taking others with you?

Here are a few slides from the presentation, which included a lively session facilitated through storytelling, drawing on personal experiences from Scholars:

Authenticity Personal Brand Series2 Authenticity Authentic Quotes2
Authenticity Microstresses2 Authenticity Johari Window2
Authenticity Definition2 Authenticity Key Learning2